Statistics for January, 2007 February 2, 2007
Posted by The Probabilist in : [News], Statistics, Blogging , trackback
Since the day I published my first post, my aim has been to generate enough income from this blog to maintain the lifestyle I’ve had the pleasure of experiencing these past couple of months (full-time personal development and blogging). Therefore, I’m happy to publish each month’s revenue and page views from here on for those interested in getting detailed data and ratios of how an upcoming blog specifically in the niche of personal growth performs or can perform.
To me, money has always been a medium of personal value as it goes to show how much a person is worth to others as well as how much that person values herself/himself. Blogging isn’t easy money, but countless sources prove that success follows the habits of both persistence and the will to continuously improve your own efforts through added know-how.
In January, this site saw 34,678 page views according to Google Analytics and generated a modest $60.49 from three weeks of running Google AdSense ads and various affiliate marketing banners. This equates to an eCPM of 1.74 (dollars per 1,000 page views).
It’s a pretty mediocre result in the grand scheme of the advertising blogosphere. However, I found it to be a great improvement considering that I was more or less ‘blogging in the dark’ between Oct 23rd and Jan 12th without any serious networking attempts.
I would also like to point out that Google Analytics may not be the best tool to use as your website statistics monitor. According to the WP-PostViews plugin, my 10 Most Misspelled Words in Blogs article that created quite a buzz, reached about 72,000 views alone before the month changed. By this standard, the combined eCPM is below 1.00. And it also goes to show that Digg users aren’t the most prominent source of income generation since a high percentage disables ads in their browser settings. Additionally they aren’t very likely to stick around for long either, so I am likely to have poorer results for February, which also is the shortest month of the year.
I may not be able to produce similarly accelerating results for 2007 as Steve Pavlina did for 2005, but I’ve got a long and promising year ahead of me and I’ll be pushing toward the goal of reaching a retaining $500 or 200,000 page views per month before the year ends.
The next immediate goal is to get out of the Google sandbox and attract more search engine traffic that has proven to generate high quality ad revenue. At the end of January this website had a page rank of 2 and the alexa traffic rank for yesterday temporarily bounced up to 3,403. I also had to upgrade my hosting plan because of the sudden surge of traffic.
In related news, I have more ideas waiting to get implemented during February. Among these are a blog review link exchange system, a big and very descriptive 8-step pillar article about blogging and also an article about blogging failure rates that is based on actual statistics. Please subscribe to my feed over on the left sidebar.
This would be a good place to thank for the recent digg add to the front page (Micle Mihai Cristian) and also welcome the readers who have still stuck around for a longer while.
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Comments»
Hello.
I’m glad that you’ve mentioned my name here.Anyway about this post I want to tell you that you’re not supposed to say our eCPM and CTR, because you could have problems with Adsense.
About that topic with misspelled words I like it and I was sure that he will hit the DIGG first page, and I’m glad I made it.
Have a great day.
The eCPM that I published in this post is the combined figure for all advertisements visible on the blog. Also, it’s important to note that page views isn’t the same as page impressions, which the AdSense system bases its eCPM on.
John Chow has reported his earnings in a similar fashion without getting the boot.
Way to go on making the front page of Digg. Those are some impressive traffic stats.
Thanks for the support, John.
You wrote a great post on your blog about helping the poor.
Hello Johan,
The statistics look promising. Let me give you a little tip: Promote your RSS more. Why? when my entertainment site got dugg, my RSS count went from 600 to 1200, that’s 600 more subscribers, which means I had the chance to keep 1000+ of the readers (combined RSS and returning).
In my opinion, you missed a similar opportunity by not promoting your feed in that specific post that got dugg, and even a bigger one since Digg user tend to subscribe to blogs like yours more than entertainment blogs.
Just something to keep on mind when writing your next killer post
Cheers,
Allen.H
Thank you Allen for that tip. I didn’t even consider blending a feed promoting sentence inside the post contents since it would’ve come out as kind of off-topic. Or maybe I’m just not being aggressive enough in my blog marketing habits…
Simply adding the RSS promotional pitch as a comment would probably not have made much bigger results either. Then again, I guess the best option would be to code a link or button inside the loop so that it appears in every post automatically.
Safe to say and given your results, I’d better do something about it since the feed count didn’t make a very whopping increase as it is now.
Nice of you to stop by!
Johan, it really does not seem aggressive when you write a good post like that, after all - it does make sense that you want a reader to come back after writing such a widely linked and popular post, no?
I have also received your last email and will reply very soon.
Keep it up!
Allen.H
Johan, given the quality of your blog, you certainly deserved a higher feed subscription. Perhaps you should make your subscription chicklets more prominent. I’m guilty of that myself
Persist! Winners don’t quit and Quitters don’t win. Hope to hear more good news from you
Ellesse
Thanks to more great advice from Allen, the subscription count bounced to a more accurate 60 readers although I didn’t post anything for Saturday. Let’s see how it advances until my February update.
I’ve always liked that encouraging phrase Ellesse, and that’s why I wrote the article regarding persistency.
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